Google AdSense earnings per click (commonly called CPC – Cost Per Click) depends on several factors, but here’s a clear breakdown of how it works:

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✅ 1. What is CPC (Cost Per Click)?

CPC is the amount advertisers pay Google when a user clicks on their ad. Google shares a portion of that money (typically 68%) with you, the publisher.

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✅ 2. How Much Can You Earn Per Click?

Your earnings per click can vary from a few cents to several dollars depending on:

• Niche/Content Category: Topics like insurance, loans, law, or tech usually have high CPC (up to $5–$50 per click).

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• Geographic Location of Visitors: US, UK, Canada clicks usually pay more than clicks from Nigeria, India, etc.

• Ad Placement & Format: Ads in visible places (top of page, inside content) tend to get more valuable clicks.

• Traffic Quality: Organic traffic from Google tends to generate better-paying clicks than paid or bot traffic.

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✅ 3. Example of How AdSense Earnings Read Per Click:

Let’s say:

• An advertiser bids $1 per click.

• Google takes 32% and gives you 68%.

• You get $0.68 per click.

If 100 people click, you earn:
$0.68 x 100 = $68

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✅ 4. How to Check CPC on Your AdSense Dashboard

1. Log into your AdSense account.

2. Go to “Reports” > “Performance”.

3. Look for:

   • CPC – average earnings per click.

   • Page RPM – earnings per 1,000 views.

   • Clicks – total number of clicks.

   • Estimated Earnings – your total income.

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✅ Tips to Increase CPC and Earnings

• Focus on high-paying niches (finance, health, tech).

• Write in-depth, SEO-optimized content to attract organic traffic.

• Block low-paying ad categories in AdSense settings.

• Use responsive ad units.

• Monitor reports and test different ad placements.